In a program unknown to most computer users, Microsoft has been using its small chain of retail stores and its online computer store to sell customized versions of popular PC models that have been streamlined for a cleaner look and better performance.
It calls these machines "Signature" PCs. They retain the maker's brand, but sport a special Signature desktop and configuration. And they cost about the same as the identical stock version of the machine sold elsewhere. Microsoft also offers a program that, for $99, will turn users' Windows 7 PCs into Signature versions.
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